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A Year-in-Review for IDCO Studio

Going into 2021, no one knew exactly what to expect. We all held our breath as the world returned to a new version of normal, and we charged ahead with a sense of fresh perspective. At the IDCO Studio, this year marked so many milestones as our team grew by leaps and bounds, allowing us to serve more clients than ever before. We had the privilege of working with designers across the country as we developed websites, designed branding, wrote custom copy, managed social media accounts, and more.

Before we officially wrap up December, we wanted to highlight a few projects that made our year and the incredible clients behind them. 2022 is shaping up to be a busy one, so if you’re interested in working together, shoot us an inquiry, and let’s get started.

 

best idco studio projects of 2021

 

Lindsey Brooke Design

 

Modern living room with arched window, design by Lindsey Brooke Design

Interior Design: Lindsey Brooke Design | Photography: Public Three Eleven

 

CLIENT: Lindsey Brooke Design

CLIENT LOCATION: Westlake Village, CA

YEAR COMPLETED: 2021

SERVICES PROVIDED: The Commissioned Package, including:

  • Creative Direction Presentation & Target Client Muse Profile
  • Brand Identity Guidelines (Primary Logo, Secondary Logo, Alternative Mark, Brand Icons, Typography Selections, Bespoke Patterns, Textures and Color Palette)
  • Professional Copywriting
  • Custom Website Design
  • In-House Custom Website Development
  • Mobile Optimization
  • SEO Integration

PROJECT HIGHLIGHTS:

As the co-founder of Design Camp and longtime friend of IDCO Studio, we like to think of ourselves as LBD’s biggest fans. This year, we had the honor of helping redesign every inch of LBD’s digital presence, from branding to web design to client process documents and custom copywriting.

 

Anderson Wier Studio

 

Pale green kitchen cabinetry with black tile flooring, design by Anderson Wier Studio

Design: Anderson Wier Studio | Photography: Robert Radifera + Styling: Charlotte Safavi for Stylish Productions

 

CLIENT: Anderson Wier Studio

CLIENT LOCATION: Washington, D.C.

YEAR COMPLETED: 2021

SERVICES PROVIDED: The Tailored Package, including:

  • Creative Direction Presentation & Target Client Muse Profile
  • Brand Identity Guidelines (Primary Logo, Secondary Logo, Alternative Mark, Brand Icons, Typography Selections, Bespoke Patterns, Textures and Color Palette)
  • Professional Copywriting
  • Website Design via The Quinn Template
  • In-House Custom Website Development
  • Mobile Optimization
  • SEO Integration

PROJECT HIGHLIGHTS:

From the moment we began working with Lori Wier, we knew this project was going to be something special. The goal was to bring more intention to Lori’s namesake brand, and ultimately, better reflect her well-established firm. Using the (now sold-out) Quinn Website Template, our team had the pleasure of taking the new Anderson Wier Studio from creative direction to final implementation, and we covered the process in-depth here on the blog.

 

 

Website Templates for Interior Designers | IDCO Studio

 

Vault Interiors

 

Modern tradition earth tone living room, design by Vault Interiors

Interior Design: Vault Interiors | Photography: Martin George Menocal

 

CLIENT: Vault Interiors

CLIENT LOCATION: Madison, WI

YEAR COMPLETED: 2021

SERVICES PROVIDED: The Commissioned Package, including:

  • Creative Direction Presentation & Target Client Muse Profile
  • Brand Identity Guidelines (Primary Logo, Secondary Logo, Alternative Mark, Brand Icons, Typography Selections, Bespoke Patterns, Textures and Color Palette)
  • Professional Copywriting
  • Custom Website Design
  • In-House Custom Website Development
  • Mobile Optimization
  • SEO Integration

PROJECT HIGHLIGHTS:

Working with Vault Interiors was such a pleasure and gave our team creative freedom to try something new. This was the first custom one-page website we’ve designed, and we think it’s a trend we’ll be seeing more of in 2022.

 

 

Katie Monkhouse Interiors

 

Blue bookcase styling with ladder, design by Katie Monkhouse Interiors

Interior Design: Katie Monkhouse Interiors | Photography: Margaret Austin

 

CLIENT: Katie Monkhouse Interiors

CLIENT LOCATION: Marin County, CA

YEAR COMPLETED: 2021

SERVICES PROVIDED: Custom Branding, including:

  • Creative Direction Presentation & Target Client Muse Profile
  • Brand Identity Guidelines (Primary Logo, Secondary Logo, Alternative Mark, Brand Icons, Typography Selections, Bespoke Patterns, Textures and Color Palette)

PROJECT HIGHLIGHTS:

We’ve admired Katie’s growing portfolio for quite some time, so working with her on a custom branding process was a dream. Our team designed her signature handwritten logo, and it quickly became one of our favorite projects to date.

 

 

JM Foundarie

 

White classic kitchen design by JM Foundarie

Interior Design: JM Foundarie | Photography: Brian Madden

 

CLIENT: JM Foundarie

CLIENT LOCATION: Greenwich, CT

YEAR COMPLETED: 2021

SERVICES PROVIDED: The Commissioned Package, including:

  • Creative Direction Presentation & Target Client Muse Profile
  • Brand Identity Guidelines (Primary Logo, Secondary Logo, Alternative Mark, Brand Icons, Typography Selections, Bespoke Patterns, Textures and Color Palette)
  • Professional Copywriting
  • Custom Website Design
  • In-House Custom Website Development
  • Client Process Documents
  • Mobile Optimization
  • SEO Integration

PROJECT HIGHLIGHTS:

Our team absolutely loved the opportunity to work with JM Foundarie. As we designed their website, we wanted it to feel editorial, with clean lines and clear gridlines using negative space. We went with a light neutral background versus white to bring in an element of warmth. Their website goal was to feel timeless with an understated elegance. With the subtle animations and unexpected finer details, we captured the relaxed sophistication vibe they were wanting.

 

 

A Year-in-Review for IDCO Studio

 

IDCO Studio in Austin, Texas

Photography: Madeline Harper for IDCO Studio

 

We launched 7 new website templates + 24 new products.

In total, we sold 98 website templates to interior designers across the world. Also, our IDCO Studio shop vastly expanded, offering more resources for designers than ever before.

 

Our team nearly doubled in size.

We brought on seven new hires for every area of the company, and what began as a one-woman show now employs 20 creatives worldwide. Our team is a hybrid of Austin-based and remote team members, with editors, designers, and content creators based all over the U.S. and internationally in Paris, London, and Croatia.

 

We hosted 43 designers for Design Camp in Austin, Texas. 

Set at the boutique cottages of The Wayback, we welcomed campers from across the country to our strategic business retreat created for interior designers and loved every last minute. Next stop? Design Camp LA in January 2022!

 

IDCO Studio in Austin, Texas

Photography: Madeline Harper for IDCO Studio

 

The office buzzed with excitement around big announcements. 

Three of our team members welcomed beautiful new babies into their families, and our Office Manager recently became engaged!

 

We found new ways to prioritize our company values. 

We proudly donated 5% of our total monthly revenue to Black Girls Code, an organization whose mission is to change the face of technology by building career pathways for young women of color in science, tech, engineering, and math. We also worked to foster a spirit of team building by hosting our first ever IDCO retreat.

 

 

Our team can’t wait to see what 2022 has in store, and we so appreciate you following along!

 


 

IDCO Studio is a full-service creative studio for interior designers and boutique lifestyle brands. Offering bespoke branding, web design and social media content creation, we help brands built around beautiful living elevate their digital presence to represent the physical spaces they design. Our recently launched limited-release website templates are the perfect way for interior designers to get a luxury website on a budget. These templates allow designers to maintain control of their content. Want to work together? Shoot us an inquiry here.

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