Decorotation is an Oakland based interior design firm serving the greater San Francisco Bay Area. Brett’s passion for the outdoors and attention to detail make Decorotation spaces shine. Combining natural materials and textures make her interiors feel warm and welcoming. We wanted to ensure her digital presence felt as refined and natural.

We combined a clean, sophisticated logo and neutral color palette to showcase the feeling of Brett’s physical spaces. Additionally, inspired by geometric cement tiles seen in Brett’s designs, we developed a completely custom mark made of rotated triangles. The unique design became one of Brett’s favorite elements of her branding suite.

Brett’s top goal was to have a brand that was uniquely recognizable in a saturated industry. She wanted to focus on the natural materials that have become her signature. By layering beautiful linen textures with graphic patterns, Decorotation’s work speaks for itself. Brett has that cool casual vibe on lock, yet adds a level of attainable sophistication like no one else.

PROJECT SCOPE:

Brand Design
Web Design + Development
Collateral

decorotation | branding & web design

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PROJECT LOCATION:
San Francisco

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