Lexi Westergard Design is a leader in the interior design industry. Specializing in new construction, renovations, and full service interior design projects for families, Lexi transforms projects into warm, inviting and sophisticated homes. Their designs stun with equal parts classic style and modern, layered elements. 

The new branding is timeless, feminine and inspired by the spaces she designs. The custom floral mark we created was pulled from traditional block printing – often used in home textiles today. The modern sans-serif font had nods to a bygone era, but finished in a very modern way. The color palette is refined and subtle, allowing her incredible interior designs to shine.

A static menu allowed the easiest navigation possible. Each portfolio page seamlessly links to the next, allowing potential clients to quickly browse her scope of work. Expertly crafted copy includes beautiful descriptions of each project and built in custom search engine optimization to help Lexi’s work appear in web searches.

In addition to a full rebrand and web design, Lexi's Instagram gained clarity and purpose with monthly Instagram Management services. Her brand now carries seamlessly across platforms as a bespoke, luxury lifestyle brand.

PROJECT SCOPE:

Brand Design
Web Design
Instagram Management

lexi westergard design | branding & web design

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PROJECT LOCATION:
Phoenix

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